Medicash continue partnership with Vikings

Medicash are pleased to announce they will remain as the clubs Official Health Benefit partner for the 2012 Super League season.

Liverpool based Medicash has signed an exclusive partnership agreement with the club which will see the brand emblazoned on the Vikings' home and away shirts, Academy shirts and replica shirts. Further to this, the Medicash logo will also be clearly seen on pitch side advertising boards and on the roof of both dugouts at the Stobart Stadium Halton. Medicash is also the official sponsor of Ben Cross and will be watching Ben's progress with interest as the season develops.

Medicash is one of the largest and most established healthcare cash plan providers in the UK offering the leading choice in positive health plans for companies, individuals and intermediaries.

Chief executive of Medicash Sue Weir said: "We are proud to renew our partnership with the Vikings and support them during their well-deserved return to the Super League. We look forward to working with the club, its corporate partners and the wider Widnes community - and to seeing the team go from strength to strength.

"Through their charity The Valhalla Foundation, the Vikings work closely with the local community to promote healthy active lifestyles. With our renewed partnership we aim to keep developing and supporting projects around health, sports coaching and education which together we hope will benefit the local people of Halton and beyond."

Widnes Vikings chief executive Julie Gaskell added: "We are very excited to have Medicash on board once again for the 2012 Super League season which promises to be a historic year for the club. Sponsors' support is crucial to ensure we continue to grow as both a brand and achieve our goal of competing in the higher echelons of Super League.

"We look forward to continuing the already excellent working relationships we have with Medicash and hope to be able to give them a return on their investment and promote their offer to our Stronghold Members and other business partners."

Pictured are Medicash Head of Sales Paul Gambon, Vikings Head Coach Denis Betts and Chief Executive of Medicash Sue Weir.